Proposal

- Intro/basic explanation
- Audience/ design activism
- Precedents/ existing activism
- User journey map

Touch Points:

Poster
Labels/stickers
TED talks & news articles 
Social media/ share system (facebook, twitter)

- Alternatives/ conclusion

- What is the problem?
- Where does it come from? (fish/seafood)
- How was it caught? (line caught, gill nets, long-line)
- Methods to avoid (trawling, seine net)
- Who caught it?
- Alternatives